Improving Your Dental Website Design

Improving Your Dental Website Design

These days dental website design is so much more than a list of services and some contact information. That might have worked in the early days of search engine marketing, but your dental practice website has to provide extensive content and a professional design to stand above the rest today. By fine tuning your websites for dentists, you are better positioned to rank well on Google and to attract client referrals. Your ability to show up on search rankings can represent significant traffic increases and potential sales opportunities.

If you operate on the assumption that about 75 percent of internet searches never go beyond the initial page of search results, you have to look at dental website design and marketing as a means to improve your search results positioning. To be represented early in the search results, you can use SEO methods to move your website up in the rankings. Alternately you can use PPC, or pay per click ads, to provide a front page presence in the search engines